Glossary

Abs

Average number of viewers
Aantal kijkers Average number of viewers
Analoog Analogue
Brk% Reach %
Bereik % Reach %
Buitenshuis kijken  Out of home viewing
Dag Day
Dagrapporten     Daily reports
Digitaal Digital 
Digitenne Digital terrestrial
Doelgroep Target group; SKO has defined a number of standard targets for which population are made available
Gastkijken             Guest viewing
Jaar  Year 
Kijkonderzoek  Television audience measurement 
Kabel  Cable 
Kdh %  Average ratings % 
Kijkdichtheid %  Average ratings % 
Kijktijd  Average time viewed
Maand  Month
Madl  Share of viewing / audience share
Marktaandeel  Share of viewing / audience share
Ontvangst  Reception 
Profiel % Viewer profile
Populatie Population / universe
Samen Kijken Household co-viewing
Schotel Satellite
Top 25 Top 25 most viewed programmes. Programmes with a duration less than 10 minutes are excluded from these reports and only unique programme titles are shown.
TV Zendertotaal Viewing total (common currency). Consolidated viewing figures, including the viewing on the day of broadcast and the time shifted viewing on the following six days. This is applicable to reports from 31th December 2007. Until January 1st 2019 this currency was named KijkTotaal.
Uitzenddag Overnight figures. Provisional viewing figures, including live viewing and the time shifted viewing on the broadcast day (VOSDAL).
Uitgesteld kijken    Time shifted viewing / TSV
UGK Time shifted viewing / TSV
Zender Channel/ TV Station

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